A leading international researcher in the field of cultural relations, public diplomacy and information operations. Ali has a particular research interest in online engagement and regularly advises on best practice in this field.
Previously director of Counterpoint, the British Council's research think-tank (2006-7), and lecturer in International Relations at the University of Exeter. A regular conference speaker, he has published numerous reports on public diplomacy practice.
Ali edited Trials of Engagement; The Future of US Public Diplomacy (Brill, Spring 2011) with Professor Scott Lucas and The Playbook with Professor Nick Cull. He recently wrote a chapter on the use of social media following the Iranian election in Yahya R. Kamalipour, Media, Power, and Politics in the Digital Age; The 2009 Presidential Election Uprising in Iran (Rowman & Littlefield, November, 2010).
Ali has worked with Lightwell Research on projects for the UK Foreign and Commonwealth Office and British Council.
He is honorary research fellow in the School of Clinical and Experimental Medicine at the University of Birmingham where he also completed his PhD in the Department of American Studies.
Ali is also a faculty member of the Annenberg Oxford Summer Institute on Global Media policy.